Whilst writing my first book The History of the World's Greatest entrepreneurrs I learned somthing pretty amazing. It led to me writing a follow up book called Predator. This blog represents all I learned. Here are some extracts from th second book. Let me know your thoughts...
In 2009 Professors George A Akerlof and Robert Shiller wrote a book titled Animal Spirits – How Human Psychology Drives the Economy and Why it Matters for Global Capitalism. One of the five aspects of their book focuses on is “our sense of reality, who we are and what we are doing”. This is the key to understanding this book. Writers like Shiller, Nassim Taleb and Malcolm Gladwell have been writing in an attempt to help us make sense of ourselves and our behaviour. I’m interested in what the implications of their theories are on entrepreneurs and entrepreneurship. I find what they have to say doves tails with all I come to understand about success and the pursuit of improving one’s odds of it (triggered whilst my first book The History of the World’s Greatest Entrepreneurs). My hypothesis of Evolutionary Entrepreneurship:
Just as specie’s evolution is rewarded or penalised by an environment, the same dynamic accounts for the success of great/successful entrepreneurs. An entrepreneur likelihood of success follows the same precepts of a successful species - fortuitously better ‘biologically’ adapted (and/or skilled) and/or circumstantially placed to take advantage of his or her local changing environment in a struggle for success. Thus the successful entrepreneurs appears often to be (like a successful species) fortuitously ‘Suited’ to the landscape in which great opportunity is being offered. All things being equal when such conditions are met nature will assist in improving the entrepreneur’s chances of rising successfully as naturally as it does yeast in an oven.
http://www.thehistoryoftheworldsgreatestentrepreneurs.com/
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